Employing the Balanced Scorecard for the Online Media Business - A Conceptual Framework
| Autoren/Herausgeber: |
Anding, M. Hess, T. |
|---|---|
| Erschienen: | 2001 |
| Publikationsart: | Articles in Books and Non-Refereed Journals |
| erschienen in: | Schmid, B.; Stanoevska-Slabeva, K.; Tschammer, V. (Eds.): Towards the e-society: E-commerce, e-business and e-government, Boston / Dordrecht / London, pp. 355-369 |
