Institut für Wirtschaftsinformatik und Neue Medien




New Products: From Ideas to Markets

Credits: 9 ECTS - Lecture / Tutorial
Teaching language: English
Participation information can be found in the LSF


Exam review on 14th March 2018:
The exam review will take place on 14th March, 9-10am in room 211b (Ludwigstr. 28, VG) - grades will be uploaded to the LSF one week prior.
Please register for the exam review via mail to Eva Hartl ( until Monday 12th March, 12:00 (noon).

Administrative information:

Recommended prerequisites: -
Capacity restrictions: -
Examination: Presentation and final exam

Course Overview

The course is a compulsory prerequisite for a specialization in Innovation. It provides foundations for students who wish to specialize in the topics addressed by the institutes organizing this introductory master-level course. Successful participation in this class contributes 9 ECTS toward the fulfillment of the requirements of the M.Sc. curriculum. The course also serves as an introductory course to the IMPRS-CI curriculum. Institutes organizing the course:

I Institut for Innovation Management (IIM)
Prof. Jelena Spanjol, Lisa Welzenbach
II Institute for Strategy, Technology and Organization (ISTO)
Prof. Jörg Claussen, Dr. Michail Batikas, Johannes Loh
IIIa Institute for Information Systems and New Media (WIM)
Dr. Benedikt Berger, Eva Hartl, Severin Weiler
IIIb Institute in Health Economics and Health Care Management (HEM)
Prof. Rainer Leidl, Matthias Arnold

General Structure:
Part I and part II of the course are compulsory. From 19. Dec 2017 onwards, course participants can choose between focusing on either part IIIa or part IIIb.


For general questions regarding this course, please contact Eva Hartl.
For specific questions regarding the course content, please contact the respective institute.


Lecture documents and tutorial documents can be downloaded with start of the semester from the LSF (CampusLMU ID necessary). You can find current information about the lecture on this page or under "Aktuelles" on the homepage of the WIM Institute or on Facebook.



  • For parts I and II: 17. Oct 2017 - 12. Dec 2017
    Tuesday from 14:00-16:00 (c.t.) at Geschwister-Scholl-Platz 1, M 114
  • For part IIIa: 19. Dec 2017 onwards
    Tuesday from 14:00-16:00 (c.t.) at Geschwister-Scholl-Platz 1, M 114
  • For part IIIb: 19. Dec 2017 onwards
    Tuesday from 12:00-14:00 (c.t.) at Geschwister-Scholl-Platz 1, A 125


  • Kick-off tutorial on 23. Oct 2017 - mandatory for ALL
    • Group A&B:
      Monday, 8:00-12:00 c.t. Geschwister-Scholl-Platz 1, M 110
    • In the first tutorial, students will be separated into two tutorial groups for the following tutorials. Both groups cover the same content.
  • Tutorials for I, II and IIIa: 30. Oct 2017 - 22. Jan 2018
    • Tutorial Group A:
      Monday from 8:00-12:00 c.t., Geschwister-Scholl-Platz 1, M 110
    • Tutorial Group B:
      Monday from 8:00-12:00 c.t., Schellingstr. 3, S 006
  • Tutorials for IIIb: 12. Jan 2018 - 26. Jan 2018
    • Group A&B:
      Fridays, 8:00-12:00 c.t., Geschwister-Scholl-Platz 1, M 110
  • Q&A tutorial for all: 29. Jan 2018
    • Group A&B:
      Monday, 8:30-10:30  Geschwister-Scholl-Platz 1, M 110


  • Presentation (during tutorials)
  • 120 min. closed book exam - Tue 6. Feb 2018; 18:00 - 20:00, Audi Max (A 030, Geschw.-Sch.-Pl. 1)

Please register for the exam via the LSF (registration open 11.12.2017 – 12.01.2018). For more information on the exam registration process, please refer to the ISC website.

Exam results:

The results for the course will be available from the LSF.

We thank the LMU Management Alumni for sponsoring the tutorial cases!


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